October Health – 2025 Report

Body image in United States

The leading cause of body image stress in the United States population is the pervasive influence of media and social media. Constant exposure to idealized and often unrealistic body standards promotes comparison and dissatisfaction, contributing significantly to body image stress. In workplace settings, this can impact employee confidence and mental health. Offering digital group sessions or content through platforms like October could help employees develop healthier body image perceptions.

Body image Prevalence
20.12%
Affected people
11,066,000

Impact on the people of United States

Effects of High Body Image Stress on Health and Personal Life

  • Mental Health:

    • Increased risk of anxiety and depression
    • Lower self-esteem and self-worth
    • Development of eating disorders
  • Physical Health:

    • Stress-related symptoms such as headaches, fatigue, and digestive issues
    • Potential engagement in unhealthy behaviors like extreme dieting or substance use
  • Personal Life:

    • Social withdrawal or avoidance of activities due to embarrassment or shame
    • Strained relationships caused by low confidence or mood changes
    • Reduced work productivity and focus

Workplace Recommendation:
Encourage employers to offer resources like October’s digital group sessions and assessments to help employees manage body image stress and improve overall mental well-being.

Impact on the United States Economy

Effects of High Body Image Stress on an Economy

  1. Reduced Productivity
    Employees experiencing body image stress often suffer from low self-esteem, anxiety, or depression, leading to decreased focus and work efficiency.

  2. Increased Absenteeism and Presenteeism
    Mental health struggles tied to body image can cause more sick days or employees being physically present but mentally disengaged.

  3. Higher Healthcare Costs
    Stress-related physical and mental health issues increase the demand for healthcare services and insurance claims, raising overall costs for employers and the system.

  4. Talent Retention Challenges
    Workplace environments that do not support positive body image or mental health may face higher turnover, increasing recruitment and training expenses.

  5. Lower Consumer Spending
    Individuals under body image stress might reduce discretionary spending, impacting retail and service sectors.


Workplace Recommendation:
Implement digital mental health programs like Panda's group sessions and assessments to help employees manage body image stress, improving well-being and economic outcomes.

What can government do to assist?

  • Promote media literacy campaigns to educate the public on unrealistic body standards often portrayed in advertising and social media.
  • Implement regulations on advertising that restrict the use of digitally altered images and require disclaimers on retouched photos.
  • Encourage workplaces to foster inclusive environments by supporting diversity in body size and appearance, and offering mental health resources.
  • Support school-based programs that teach self-esteem, media literacy, and body positivity from a young age.
  • Provide accessible mental health services that include group sessions and resources on body image, such as those offered by October, which can support employees dealing with body image stress.

What can businesses do to assist their employees?

 How Companies Can Lower Body Image Stress

1. **Promote Inclusive Workplace Culture**  
   Encourage diversity and inclusion that values all body types and appearances to reduce stigma.

2. **Provide Mental Health Resources**  
   Offer access to counseling, digital group sessions, and workshops focused on body positivity and self-esteem. Platforms like **Panda** can facilitate these group sessions digitally.

3. **Avoid Appearance-Based Evaluations**  
   Ensure performance reviews and promotions are based on skills and results, not physical appearance.

4. **Offer Education and Awareness Programs**  
   Organize training about media literacy, unrealistic beauty standards, and their impact on mental health.

5. **Encourage Healthy Lifestyle Supports**  
   Provide wellness programs that focus on overall well-being rather than weight or appearance.

Implementing these can foster a healthier environment where employees feel valued beyond their looks.